A BUMPER weekend of festive fun will kick-start Swansea’s Christmas celebrations this November beginning with the Christmas Parade.
As well as Waterfront Winterland opening at Museum Park on Friday November 17, the Christmas Market will be back on Oxford Street from Saturday November 18, with the Christmas Parade and lights switch-on taking place on Sunday November 19.
Organised by Swansea Council, this year’s parade will take inspiration from Christmas and winter themed movies. It’s one feature of the ‘It’s Christmas in Swansea’ series of events and activities aimed at boosting festive spirits.
Including floats, walking processions, Christmas music, choristers, giant inflatable characters and professional entertainers, the parade will travel along Wind Street, High Street, Orchard Street and the Kingsway, with Santa pausing to turn on the rest of the city centre’s Christmas lights close to the real Christmas tree, which will be located on the Kingsway end of Princess Way.
Cllr Robert Francis-Davies, Swansea Council’s Cabinet Member for Culture, Tourism and Major Projects, said: “We tried something different last year and held the event on a Thursday with a staged event on Kingsway, but we listened to all the feedback and, as a result, the Christmas parade will be returning to the city centre on a Sunday this year.
“Although we’re still working on final details and timings, the parade and lights switch-on will be taking place on Sunday November 19 as we look to host a memorable evening of festive, family-friendly entertainment in the city centre for our residents and visitors.
“The parade and lights switch-on forms part of a bumper weekend of Christmas activities, with the combination of everything we’re planning leading to an exciting start to Christmas in Swansea. More details will be announced over coming weeks as Christmas edges ever closer.
“We’re pulling out all the stops this Christmas – not just for the Christmas parade, but also for other events, attractions and activities in the city centre to generate a festive atmosphere and the footfall that our traders need at this vital time of the year.”
Starting at about 5pm, the Christmas parade will finish in the area of the Grand Theatre rather than at the Guildhall.
Visit www.swanseachristmas.com for more information.
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